This 30-second promotional spot was created to market the New Year’s Eve celebration at The Merrill Hotel. I served as both the visual designer and voiceover talent, delivering a sleek, high-energy piece designed to capture the elegance and excitement of the event.
The commercial aired across multiple digital channels and platforms, driving awareness and reservations for the hotel’s flagship NYE experience.
This high-energy parody of “YMCA” was produced for the 2024 PATH Conference in Tulum, Mexico, as a playful tribute to the Peachtree Group Hospitality Management (PGHM) team.
While I did not design the lyric visuals, I collaborated on the creative direction and performed the lead vocals for the remix — reworking lyrics to reflect PGHM’s culture and spirit. The video was featured during the conference to boost team morale and celebrate our shared wins with humor and heart.
As part of the 2023 PATH Conference for Peachtree Group, I created a custom opening video that fused humor, nostalgia, and branded storytelling to energize the event.
Inspired by the classic Brady Bunch intro, I reimagined the format using Peachtree’s leadership team, directing and designing a playful video where they recreated the iconic opening sequence. I also produced and performed a remixed version of the theme song, giving it a fresh, dynamic twist to match the tone of the conference.
This dynamic infographic tribute video marks a powerful milestone for Peachtree Group — the celebration of 100 hotels in thier growing portfolio as of 2025.